Earlier today I sat down and read what may be one of the most straight forward articles regarding the blending of aspects when dealing with production and event companies. I’ll post the link and the article below:
The article comes from AVNetwork and takes a look at the trends associated with production companies whom integrate the services and feature sets of other types of companies which also live within the event world. In this case, event staging and traditional production companies. In case you’re wondering, as I was, what the difference is here’s the short version. A staging company is the company who owns the assets which need be deployed to the event in order to support the needs of said event. Your PA rig, lighting, rigging and all the staff to operate that equipment in an effective manner, Staging Company. The production company is the entity who creates the concept or idea for the event, produces the content, develops the promotional strategy and lays out the overall look and feel of the design elements of the show. Historically speaking, those types of companies have remained stand alone things. The production company would sub-contract the staging company in order to “build” the concept of the event. In recent years it seems trends have lead to a merging of these two models.
After you read the original article, let us know your thoughts.